Rise Against Racism
Uncover Practical Tools for Lasting Change
"... a compelling road map for eliminating racial violence toward people of
color and a powerful story of love and perseverance.”
—Rheeda Walker, PhD, Author of
The Unapologetic Guide to Black Mental Health
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What if you could help build a better, more just world—starting with your own daily choices?
“A Brother’s Insight” isn’t just a book; it’s a call to action. Motivated by his experiences as a father and his reflections on the challenges faced by his daughter, Makaila, Dr. Joe-Joe McManus shares heartfelt stories and actionable strategies for dismantling racism and fostering equity. He takes you by the hand and into his world—a world shaped by courage, equity, and a relentless pursuit of freedom. Through deeply personal stories and groundbreaking strategies, this book illuminates how the decisions you make can either uphold or dismantle the systems that perpetuate racism.
This is a guide for those who are ready to stand up, speak out, and change the status quo. Whether you’re shopping at a local business, engaging with loved ones, or leading in your community, A Brother’s Insight equips you with the tools to make every action a step toward freedom.
Packed with heart-stirring insights and actionable advice, this book will inspire you to:
► Challenge your own assumptions with courage and compassion.
► Make everyday choices that align with justice and equity.
► Use your voice and influence to create ripples of positive change.
If you’re looking for a pragmatic, no-nonsense guide to becoming actively antiracist, no one does it better than Joe-Joe. This book is the essential how-to guide we've been missing for living an antiracist life.
Bobbie Porter, EdD, Vice President and Chief DEI Officer,
California State University, Dominguez Hills
McManus challenges readers to engage in self-reflection, embrace solidarity, and take meaningful action against systemic oppression. A Brother's Insight is deeply reflective and is a clarion call to everyone committed to the fight for racial justice.
Kristal Moore Clemons, PhD, National Director,
Children's Defense Fund Freedom Schools
A Brother’s Insight is the real deal. The book is challenging, informative and action oriented. It is a must have resource and guide for anyone serious about becoming antiracist and ending racism, white supremacy and oppression.
Eddie Moore, Jr., PhD, Founder and Program Director,
The White Privilege Conference
Dr. McManus, with loving care and introspection, cracks open and lays bare his deeply personal and painful experiences with racism, sharing how they have shaped his antiracist living and practice in ways that can inspire us all. An undeniable invitation to do the same.
Jade Agua, EdD, Chief Learning Officer,
USC Race and Equity Center
I highly recommend A Brother’s Insight because it contains the common sense that the world needs a lot more of today.
Jane Elliott, Internationally renowned educator and
author of A Collar In My Pocket: The Blue Eyes Brown Eyes Exercise
Like a rich conversation with a brave and unapologetic ally, A Brother’s Insight is honest, informative, and authentic. It is the text we need for the unfortunate circumstances of our current society.
Christina Muhammad, EdD
Director for Diversity, Equity, and Inclusion Education
Morehouse School of Medicine
Why A Brother’s Insight is
the Book You Need Right Now
In a time when the fight for justice feels overwhelming, A Brother’s Insight offers clarity, hope, and direction. Dr. Joe-Joe McManus brings a lifetime of experience, compassion, and action to this inspiring guide for dismantling racism. Unlike books that focus solely on theory, this one gives you the tools to take real, meaningful steps—starting today.
Here’s what makes this book stand out:
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Personal and Authentic: Dr. McManus shares his story as a beacon for those seeking change, rooted in his upbringing in a culturally diverse family and his journey as an antiracist leader.
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Practical and Actionable: Each chapter is filled with strategies you can implement immediately in your daily life, from fostering inclusive conversations to making ethical consumer choices.
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Empowering and Hopeful: This book doesn’t just identify the problems—it empowers you to be part of the solution, inspiring you to embrace your role in creating a fairer, freer society.
About the Author
Discover the Voice Behind A Brother’s Insight
Dr. Joe-Joe McManus is a passionate advocate for justice, equity, and antiracism, bringing decades of experience and a deeply personal perspective to his work. Raised in a racially and culturally diverse family in a predominantly white town near Boston, Dr. McManus understands the challenges of navigating systemic racism. These early experiences shaped his lifelong commitment to creating meaningful change and empowering others to do the same.
As an executive advisor on antiracist leadership and inclusive excellence, Dr. McManus has dedicated his career to helping individuals and organizations confront oppression and build environments that celebrate diversity. In A Brother’s Insight, he combines his personal journey with actionable strategies to inspire readers to take bold steps toward equity and freedom. Through heartfelt storytelling and practical guidance, Dr. McManus invites you to join him in reshaping the world—one action at a time.
If you're ready to make a difference and embrace your role in the fight for justice, this book offers the inspiration and tools to get started.
Bring Dr. Joe-Joe McManus to Your Next Event
Dr. Joe-Joe McManus is a dynamic speaker and expert in antiracism, equity, and leadership. With decades of experience and a deeply personal perspective, he captivates audiences with powerful storytelling and actionable insights. Whether you’re planning a corporate seminar, community event, or academic conference, Dr. McManus will leave your audience inspired to take meaningful action toward justice and inclusion.